If there was any doubt that Activision has officially turned into the evil empire then I think the latest comments from CEO Bobby Kotick will surely cement your opinion on the company being entirely focused on making tons of money while they shaft consumers.
During the Activision Conference Call when an analyst from Piper Jaffray brought up the issue of pricing Bobby Kotick replied that if given the chance he would actually raise prices for their products. For this to fully sink in and I’ll post the exact excerpt from the call: